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Thank the lord, Google homepage now fades in.
Marco Bertozzi: 08.12.09 Bing is out there telling the world that they are reinventing search and we must all Bing. I can’t put my finger on it but the ads somehow dont seem right to me, is it because...
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Real time search, SEO and PPC just got complicated!
Marco Bertozzi 13.12.09 Well lets start with what Google says about its new search results, here is a video summing up the possibilities: The summary of that provides these services: • Ability to...
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Ad exchange development mirrors that of paid search
Marco Bertozzi: 08:03:2010 The battle for the ‘ad exchange’ dollar is hotting up. It reminds me of how things were with search. It crept up on people / media agencies and before they knew it the...
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Hearst to buy iCrossing. Good for Hearst, bad for icrossing (apart from...
Marco Bertozzi 20.04.10 I understand why they would. What a great short cut to getting loads of digital knowledge into a business that has been slow to embrace digital, like all media companies they...
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Google is a mirror on society..very scary search suggestions
Marco Bertozzi:12.05.2010 Have you had a good look at the search suggestions on Google? Well I thought I would do 5 searches to see what comes up and see what the populus is searching for day to day,...
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Hard work being a technology company at the moment
I would not want to be in this space at the moment. It is fiercely competitive and every man and his dog has a new angle on targeting, tracking, bidding and the like. Digital has always been like that,...
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2012 Watching change and the future
A couple of thoughts for 2012 and beyond. There will be many predictions for 2012, these are less predictions as thoughts on what I see around me right now and discussions being had. That is why I have...
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VivaKi and DoubleClick Video Interview: Search to display re-marketing
An interview with Geoff Smith and Myself on the successful learnings of the world first work we carried out earlier in 2013, where we took search signals and used them to re-market against through...
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